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Internet Articles
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Are Your Keywords Making Money for You?
By Michael Murdock
Web Link Alliance Partners - Top Search Engine Ranking Solution For Your Client Websites From Web Link Alliance Partner with Web Link Alliance to add Search Engine Optimization to your product offering. Top Search Engine Rankings with minimal changes to your client websites through a system of web services and a link exchange program where you can Purchase Links directly.
Keywords are what people type into a search engine to find something on the internet. These words are what drive user requests. Words to live by I like to call them. Why? Because on the internet your website will live and die by the words you use, or the words I use when you hire me to optimize your site. How many words should I uuse? Web Design Manchester Starting off in business is always a struggle. You want to be recognised as quickly as possible so that sales can quickly take an upward spiral. Making your presence felt isn`t always that easy though and a great place to start will be your company`s website. As a startup business you need to get a foothold online and create a site that stands out from the rest. Based in Manchester you want to reach out to far-flung corners of the globe and embrace new customers from around the world. Help with Web Design Manchester can be acquired through a leading web and graphic designer who is based within the region. This might sound expensive but in reality it isn`t because the Web Design Manchester comes at a very affordable price. Ask the North West designer to provide you with a quote for you new site and you could be surprised at the price that is given. You can specify how simple you want the site to be but as a rule a 3-5 pages website will be a decent size for a new business venture. Once you are online you can promote your services and goods and as your business starts to blossom you can request that the Web Design Manchester be updated. First off, let`s cover what a keyword is. A keyword is a word or collection of words used to describe your website. For those doing their own website design these words are applied in what is called a meta tag such as the following: meta name="keywords" content="these words, would describe, your site" keywords should say something about your website. They should also directly reflect the content of your site. They should not be random words that have nothing to do with your site, or you. If they are, you can expect that your page ranking will fall rather than rise. Of course, you will still have to submit or resubmit your website to keep your page in the eyes of the various search engines. The number of words and phrases should be no more than 21-22, or a combination of the two. I have seen sites that had over 780 keywords, but no content to support them. Even if there was content there to support that large number of words, it`s fruitless to have that many words. Most search engines will ignore anything over the 22 words limit. A phrase is defined as more than one word. "Real Estate Sales" is a phrase. "Real, Estate, Sales" is a collection of keywords. Both of these if used in a search would render completely different results. Short, to the point, and using some of the keywords that describe your service or product. Here it`s Auto Repair Service, it`s New, and it`s Terrific. Description - The second most important item on the page. Make this relevant to the content (typing) that you have on your webpage: Bob`s New Terrific Auto Repair Service is the most experienced auto repair shop on the coast. Servicing All types of autos from 9am - 5pm 7 days a week. We offer early bird service on Fridays and Free Car Washes to all customers who pay by cash. KEYWORDS - How do I find these keywords? Use the following tools: http://inventory.overture.com/d/searchinventory/suggestion/ This tool known as the Overture Keyword Suggestion Tool is one of the most widely used methods of finding out what subjects people are searching for. What products they are searching for, what services they search for. Enter your words like this: star wars or use something like business plan sample and when you click the button, you will be presented with a listing of how many times that word or words was searched for in the past month. Picking the higher ranked ones will be good for your site. How does keyword selection help sales? It helps in the sense that by selecting the correct keywords, your site will be more visible, found more often in searches, and as a result of more visitors, eventually you will get more sales. Please make sure that the BUY IT NOW message on your website is clear. If not, all the optimization in the world will not help your sales increase. 
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